THE HARD TRUTH

Profit doesn't
just happen

Profitabiliy series by Fergus - brought to you by TradieWives
Running a trades business isn’t easy - especially when you’re juggling jobs, family, and finances.
That’s why Fergus founder (and former tradie) Dan Pollard created this bi-weekly 4-part educational series, designed especially for the TradieWives community.

Learn how to take control of your numbers, boost your profit, and finally feel confident your business is paying you what you deserve.

Watch the series!

Episode 1: Why business feels to bloody hard (and what to do about it)

From “be your own boss” dreams to sleepless nights and tax nightmares, Dan Pollard’s been through it all — and back. This episode breaks down how to survive business land and actually make a profit.

Episode 1: Why business feels to bloody hard (and what to do about it)

From “be your own boss” dreams to sleepless nights and tax nightmares, Dan Pollard’s been through it all - and back. This episode breaks down how to survive business land and actually make a profit.

Episode 2: Getting paid on time

Late payments? Don’t blame the customer just yet. Dan Pollard lifts the lid on how team culture, tidy vans, and solid systems decide whether you get paid — or chase debt.

Episode 2: Getting paid on time

Late payments? Don’t blame the customer just yet. Dan Pollard lifts the lid on how team culture, tidy vans, and solid systems decide whether you get paid - or chase debt.

Episode 3: The framework for full calendars and fewer money worries

Dan shows exactly why relying on repeat customers isn’t enough to pay the bills—and how smart, simple sales and marketing habits can keep a tradie’s calendar full. Perfect for anyone who wants stability, predictability, and less stress all round.

Episode 3: The framework for full calendars and fewer money worries

Dan shows exactly why relying on repeat customers isn’t enough to pay the bills—and how smart, simple sales and marketing habits can keep a tradie’s calendar full. Perfect for anyone who wants stability, predictability, and less stress all round.

Episode 4: The truth about pricing, profit, and staying in business

Charge-up or fixed price? Dan lifts the curtain on what actually works - for your customers and your bottom line. Discover the gross margin trick that saved his 17-van operation, why overheads matter more than you think, and the pricing mindset every trades business needs to survive.

Episode 4: The truth about pricing, profit, and staying in business

Charge-up or fixed price? Dan lifts the curtain on what actually works - for your customers and your bottom line. Discover the gross margin trick that saved his 17-van operation, why overheads matter more than you think, and the pricing mindset every trades business needs to survive.

Profitability doesn’t just happen - it’s built. Start your free trial or jump on a demo to see how Fergus helps tradies take control of their numbers with powerful job-level reporting that shows exactly where you’re making - or losing - money.

Built by a tradie, for tradies
(and their wives)

Fergus is used by over 20,000 tradies, many of whom are part of this very TradieWives community. 💙

Fergus helps trade businesses quote faster, invoice easier, schedule smarter, and keep every job on track with the famous Status Board.

It’s all about reducing stress, saving time, and making it easier to grow a profitable business (without it taking over your life).

"Fergus gave us confidence in running our business.
It’s easy to use, it saves us so much time, and the dashboard gives us a clear snapshot of everything. The best part is we finally get to focus on what matters- spending more time with our family."

Tash De Kock, TradieWive, Favoured Cleaning

Want to see what Fergus can do for you?

14 day Free Trial. No credit card required.

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