Ideal Electrical Suppliers, established in 1936, is a trusted NZ electrical supply distributor with 37 branches from Whangārei to Invercargill, supported by two distribution centres in Auckland and Christchurch, and over 53,000 products available online. They primarily serve electricians, contractors, and commercial operators. Their product range is squarely in the electrical trade space — cables (TPS, data, fibre, coaxial, industrial), wiring devices (switches, sockets, RCDs), power distribution (circuit breakers, distribution boards, contactors, fuses), conduit and cable support, lighting (downlights, highbays, LED strip, emergency), HVAC (fans, ventilation, heating, towel rails), data/AV, industrial control and automation, security and fire detection, tools and test equipment, renewable energy (solar panels, inverters, batteries, EV charging), and utility/telco infrastructure.